Our game development consultancy helps broadcasters, brand owners, publishers and digital teams turn entertainment brands and original concepts into digital games. We help shape the licensing approach, gameplay, content and publishing plan, taking your idea towards a finished product.
The audience. The mechanic.
The reason to come back.
Our management team has worked on turning major entertainment brands into games, including Who Wants to Be a Millionaire?, Deal or No Deal, Countdown and Bullseye. Their experience also includes Big Game TV and pay-to-play games with Playtech, across a wider career spanning Europe, the US and Asia.
Across these projects, management roles have included acquiring licences, creating gameplay, creating content and publishing. That experience connects the commercial opportunity with the practical work needed to bring a game to players.
We bring that perspective to your project, considering brand fit, player experience, content requirements and the route to market together.
The brands above describe management team experience on previous projects.
Every project starts in a different place. Our game development consultancy can support an original concept or a licensed entertainment brand, with the work scoped around your audience, platform, resources and publishing ambitions.
Assess the fit between a brand, audience and digital game concept. Draw on management experience in acquiring licences to shape the approach to rights holders and define the intended product.
Create rules, rounds, scoring, progression and player journeys. Adapt the appeal of a TV game show or original concept into gameplay suited to the digital platform.
Plan and create questions, answers, clues and supporting content around the gameplay. Define formats, difficulty, volume and updates, using licensed database content, bespoke writing or both.
Define the features, content structure and production requirements for your development team or partners. Agree the responsibilities and deliverables needed to move towards a finished product.
Plan how to evaluate the concept and review gameplay, content and product choices as development progresses.
Draw on management experience in publishing games to shape your launch approach, commercial proposition and partner materials. Develop for self-publishing or a publishing and licensing partnership.
A promising concept needs a practical path. We help identify the work, decisions and resources required to move it forward, then agree the role we will play in development.
The scope can include a brand licensing approach, gameplay creation, content production and publishing support. Technical development responsibilities, deliverables and milestones are defined with your team and production partners.
Your intended commercial route affects the development brief. We help you consider it early, so the product and its supporting materials serve the next step.
Develop the concept around your own publishing plans. Work through the gameplay, content and production requirements, with a clear view of what needs to be ready for launch.
Shape the product for a potential publisher or licensing partner. Clarify the format, audience and commercial proposition, and agree the materials needed to explain how it works.
Discuss the concept, audience, platform, markets and your publishing ambitions.
Agree what needs developing, the deliverables, responsibilities and project stages.
Work through the agreed gameplay, content and production brief, refining the concept along the way.
Develop towards the finished product and the agreed self-publishing or licensing route.
For trivia-led products, content is part of the game design. We can help plan how question formats, subjects and difficulty support the mechanics, then supply or create the collection.
Our database and bespoke writing services can sit alongside the consultancy, with content requirements scoped as part of the wider product.
Explore our trivia content →Yes. The consultancy can begin with scoping and concept development. We work with you to define the audience, format and practical next steps.
Management experience includes game projects involving Who Wants to Be a Millionaire?, Deal or No Deal, Countdown and Bullseye, alongside Big Game TV and pay-to-play games with Playtech. Roles across these projects have included acquiring licences, creating gameplay, creating content and publishing. The wider team experience also covers apps, interactive games and board games.
Yes. We offer support to scope and develop game concepts into finished products. The work, production responsibilities and deliverables are agreed for each project.
Yes. We can shape the development around either route, considering the product requirements and supporting materials needed for the intended next step.
We can help assess the brand opportunity and shape an approach to rights holders, drawing on management experience in acquiring licences for game projects. The rights, territories, platforms and commercial terms depend on the individual project and agreement.
Yes. We can discuss licensing suitable database content, commissioning bespoke questions or combining both as part of the product plan.
Tell us about the concept and where you want to take it. We will help scope a practical route to the finished product.
