Privacy Policy

1. Who we are

The Question Co is operated by:

For data protection purposes, Alphabet Media Limited is the controller of personal information collected through this website unless otherwise stated.

2. Information we may collect

Depending on how you interact with us, we may collect:

• Your name.
• Your business email address.
• Your company or organisation name.
• Your job title or professional role.
• Your telephone number if you choose to provide it.
• Information about the project, product or service you are enquiring about.
• Messages, correspondence and information you send to us.
• Information submitted through contact, quote or sample-request forms.
• IP address, browser type, device type and technical website information.
• Website usage and analytics information where permitted.
• Cookie and consent preferences.

3. How we collect information

We may collect information directly from you when you:

• Complete a website form.
• Request a sample.
• Request a quotation.
• Email or contact us directly.
• Enter into discussions with us about a commercial project.
• Become a customer, supplier or business contact.

We may also collect limited technical and usage information automatically when you use our website, subject to your cookie choices and applicable law.

4. How we use your information

We may use your personal information to:

• Respond to enquiries and requests.
• Provide sample trivia content you have requested.
• Prepare quotations or proposals.
• Discuss and manage commercial projects.
• Provide our products and services.
• Administer customer and supplier relationships.
• Maintain records of business communications.
• Improve our website and services.
• Monitor website performance and usage where you have consented to relevant cookies.
• Protect our website and systems from fraud, misuse and security threats.
• Meet legal, regulatory, accounting and tax obligations.
• Send relevant business communications where permitted by law.

5. Our lawful bases for processing

Under applicable data protection law, we must have a lawful basis for processing personal information. Depending on the circumstances, we may rely on:

Contract

Where processing is necessary to provide services you have requested or to take steps before entering into a contract with you.

Legitimate interests

Where processing is reasonably necessary for our legitimate business interests, including responding to business enquiries, managing customer relationships, protecting our systems and improving our services, provided those interests are not overridden by your rights.

Legal obligation

Where we are required to process information to comply with legal, regulatory, tax or accounting requirements.

Consent

Where you have specifically consented to a particular activity, such as the use of certain non-essential cookies or certain forms of marketing communication. You can withdraw consent at any time.

6. Marketing communications

We may contact business customers and professional contacts about The Question Co services where permitted by applicable law.

Where consent is required, we will obtain it before sending marketing communications. You may unsubscribe from marketing communications at any time by using the unsubscribe option in the relevant message or by contacting:

[email protected]

Even if you opt out of marketing communications, we may still send service-related or transactional communications where necessary.

7. Cookies and analytics

Our website may use cookies and similar technologies for essential website functions, security, preferences and, where permitted, analytics or other non-essential purposes.

Non-essential cookies are only used in accordance with your consent preferences. For more information, please see our Cookie Policy .

8. Forms and third-party services

We may use third-party technology providers to operate forms, website hosting, analytics, email services, customer management systems and other business services.

For example, website enquiry or sample forms may be processed through a customer relationship management or form provider. Those providers may process personal information on our behalf in accordance with our instructions and their contractual obligations.

9. Who we share information with

We do not sell personal information.

We may share personal information where reasonably necessary with:

• Website hosting and technical service providers.
• Email and communications providers.
• CRM and form-processing providers.
• Professional advisers such as accountants, lawyers or insurers.
• Contractors or suppliers involved in delivering our services.
• Government authorities, regulators or law enforcement where legally required.
• Potential purchasers or advisers in connection with a legitimate business sale, merger or restructuring.

Where third parties process personal data on our behalf, we take appropriate steps to require them to protect that information.

10. International transfers

Some of the technology providers we use may process or store information outside the United Kingdom.

Where personal information is transferred internationally, we take reasonable steps to ensure appropriate safeguards are used where required by applicable data protection law.

11. How long we keep information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including legal, accounting, tax and business record-keeping requirements.

Retention periods vary depending on the type of information and the nature of our relationship with you.

For example, we may retain:

• Business enquiry records for a reasonable period to manage follow-up and future enquiries.
• Customer and contractual records for the period required to meet legal and accounting obligations.
• Marketing records until you unsubscribe or the information is no longer required.
• Cookie consent information for an appropriate period to demonstrate and respect your preferences.

12. Security

We use reasonable technical and organisational measures designed to protect personal information against accidental loss, misuse, unauthorised access, alteration or disclosure.

However, no website, electronic transmission or storage system can be guaranteed to be completely secure.

13. Your data protection rights

Depending on the circumstances and applicable law, you may have rights including:

• The right to access personal information we hold about you.
• The right to ask us to correct inaccurate information.
• The right to request deletion of personal information in certain circumstances.
• The right to request restriction of processing in certain circumstances.
• The right to object to certain processing.
• The right to data portability in certain circumstances.
• The right to withdraw consent where processing is based on consent.

These rights are not absolute and may be subject to legal exemptions.

To exercise a data protection right, contact: [email protected] .

14. Complaints

If you have concerns about how we use your personal information, please contact us first so that we can try to resolve the issue.

You also have the right to complain to the UK Information Commissioner's Office if you believe your data protection rights have been infringed.

More information is available from the Information Commissioner's Office at ico.org.uk.

15. Links to other websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites, and you should review their own privacy policies before providing personal information.

16. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, technology, legal requirements or business practices.

The date shown at the top of this page indicates when the policy was last updated.